Some Friday Fun Facts .. Boomers as Silver Surfers? | Cooper Elder Law

By Robin Courch

One Baby Boomer is reaching the age of 65 every eight seconds since January 1, 2011, according to the January/February issue of the AARP Bulletin.? That?s more than 10,000 per day.

Adults 50 and older own 65% of the aggregate net worth of all US households (US Consumer Expenditure Survey)

One-third of the 195.3 million Internet users in the US are adults aged 50+ (aka Silver Surfers?) and represent the Web?s largest constituency (Jupiter Research)

?Boomers? were born between 1946 and 1964.

By 2015, those aged 50 and older will represent 45% of the US population (AARP)

The boomers were the first generation with significant spending power, and that combined with their numbers fueled the growth of massive marketing campaigns and the introduction of new products, along with new terminology, such as ?pop group? and ?Hippie, ? some of whom progressed to ?Yuppie.?

See ?The Baby Boomers? full story: http://bulldog2.redlands.edu/fac/diane_macunovich/web/baby_boomers.pdf

Now, boomers are retiring at a time when their savings have been decimated by the recession, pensions are vanishing, home values have declined, jobs are being lost and new ones are scarce.? Health care costs are rising and the future of Medicare, Social Security and Medicaid are uncertain.

Boomers range from healthy and active individuals living at home to nursing home residents.? They range from the financially needy to the wealthy, well educated to illiterate, mentally alert to those with dementia.

Every family?s situation is different and there are no simplistic answers, however we haven?t even scratched the surface of new tools and technologies to aid us in the science of aging. The arena for research, development, design, testing, and launching of products and services geared toward the ?boomer consumer? is vast and boomers are the ones driving the demand, since after all we will be the end users.? I have confidence and great hope for a better way of growing old.

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Source: http://cooperelderlaw.com/aging/some-friday-fun-facts-boomers-as-silver-surfers/

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